Business Development
Building an Effective and Memorable Brand as a Coach
Branding is a critical component in marketing your coaching business – it shapes your audience’s perceptions of…
The Dos and Don’ts of Connecting with Professionals on LinkedIn
There are more than 30,000 ICF-credentialed coaches around the world. With the plethora of competing non-credentialed coaching businesses, it is essential…
Virtual Networking Tips and Tricks
What exactly is networking anyway? In the professional sense, it’s meeting new…
How to Use Blogging to Market Your Coaching Business
Blogging is a great way to share your personal ideas, client testimonials,…
3 Things to Know to Build Your Brand as a Coach
As a brand strategist for coaches, many coaches ask me, “Do I…
Three Steps to Building a Strong Media List to Propel Your Coaching Business
Constant changes in the news cycle can make it challenging to get…
Why a Clear Message is Important to Attracting Your Dream Coaching Clients
Picture this: You are at a networking event, and you meet someone…
The Benefits of Using Facebook and Instagram Live to Engage with Coaching Clients
For the last decade, social media has been a great resource for…
Calling it Quits When There’s Coach-Client Dissonance
The message stood out in my inbox. “HELP!” it commanded. My curiosity…