Business Development
The ICF Brand Style Guide is an essential document for maintaining the consistency and integrity of the International Coaching Federation (ICF) brand. This guide is intended for ICF staff, chapter…
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My private consulting business was thriving. I loved the work. I relished the flexibility. I assessed, advised, reported, and left. My clients were not accountable to me, nor was I…
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Last summer, I had a client who requested some coaching around their father’s recent death after a long battle with Alzheimer’s disease. At the time, my own father was in…
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What if your coaching practice was fully booked without you ever having to do any sales? Isn’t this what we all dream of? While it almost sounds too good to…
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Nothing can boost a business quite as much as positive coverage by the media. There are many ways you can secure newsworthy inclusion in print, broadcast or online media outlets.…
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As an ICF Member or Credential-holder, you are an expert others wish to learn from. You are a thought leader on coaching, its best practices and the industry itself. Given…
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Can you describe exactly who you serve in less than 10 seconds? Unfortunately, most coaches can’t! One of the most common questions I get from other coaches is related to who they should be serving and how narrow their focus should be. This is also known as selecting a niche for…
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No matter who you coach, what your niche is or why you got into the industry one thing always comes to mind at this time of year for those in the coaching industry: resolutions. Setting goals and making resolutions…
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We have all experienced a disruption in the flow of our lives that has shifted us into a season of uncertainty. We find ourselves in a space where we must reorient, learn, rise and transform.…
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As one piece of its expanding ecosystem, the International Coaching Federation (ICF) introduced the ICF Thought Leadership Institute this year as “a global hub of shared knowledge for human development…
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