Teresa Ferreiro, PCC, is a certified professional coach, cancer survivor, patient advocate, business facilitator and speaker. She has more than 20 years of experience in businesses, ranging from digital multinationals to startups, and she was recently recognized with the European Eyeforpharma Patient Champion Award. She joined IMD business school in 2011, where she works as a leadership coach in different programs. She is also a coaching professor at EAE business school and leads coaching programs for health care professionals and for patients. From her breast cancer experience (36), she learned that patients need to be empowered so they can take control of their lives. She applies coaching and personal development training to empower the relationship between patient and doctor to help them achieve a common goal. The research mentioned on this post is part of her soon to be published PhD thesis: “Communication and coaching as a tool for patient empowerment”. For more information: https://teresaferreiro.com