Arwen Struthers is a senior account executive at Stanton Communications, ICF’s public relations agency of record. She brings more than four years of experience in strategic communications and public relations across a variety of industries, including policy and advocacy, health care, education, and nonprofits.
Arwen is a Gordon College graduate, and she is from the Chicagoland area.
Author's Articles
Building Digital Communications Tools That Work for You
Digital Communications can help you engage clients, increase your visibility and grow your professional network. Learn how to organize your content, plan ahead, and create communication tools.
How to Build and Present Your Coaching Brand
Your coaching brand shapes how peers and clients recognize you. Get the building blocks of a strong professional brand and how to showcase it consistently.
How a Content Calendar Can Keep Your Marketing on Track
Stop the “what to post” scramble. Learn how a content calendar uses themes and schedules to streamline your marketing, save time, and build a consistent, strategic brand that attracts new clients.
Creating Case Studies that Effectively Showcase Your Coaching
Coaching case studies help potential clients see your expertise and results in action. Here’s how to write one that protects privacy and drives new business.
Social Media for Coaches: Which Networks Are Right for You?
These days, social media is simply part of everyday life, and is…
How to Use LinkedIn to Establish Thought Leadership
LinkedIn offers coaches a powerful opportunity to attract new clients, establish thought leadership, and grow…
The ROI of Coaching: Why It’s Worth the Investment
Coaching is on an upward trajectory — not by chance, but because…
How Media Exposure Can Grow Your Practice
You likely spend time scrolling on local news sites, exploring articles and…