To Niche or Not to Niche
Can you describe exactly who you serve in less than 10 seconds? Unfortunately, most coaches can’t! One of the most common questions…
What Is Thought Leadership?
As one piece of its expanding ecosystem, the International Coaching Federation (ICF)…
Building a Professional Brand Online
Professional coaches have the incredible opportunity to positively impact the lives of…
How to Leverage the Power of the E-Newsletter
Coaches wear many hats, particularly when it comes to running their own…
4 Strategies to Develop a Brand Voice that Resonates
As a professional coach, your brand represents what I like to refer to as your “Who” and your “Do”—the best…
How to Prepare for On-Camera Opportunities
With online video on the rise and television news still in high…