Wendy-Ann Smith is a leading authority in coaching ethics and well-being, a pioneering figure in the integration of positive psychology, coaching, and ethicality. Wendy founded the Coaching Ethics Forum, the Journal of Coaching Ethics, Ethical Edge Insights, and the Champions of Courage Awards. She is a respected speaker, coach, and consultant who empowers professionals to cultivate ethicality and lead meaningful change, and continues to shape the future of coaching, leadership, and ethical practice.