Coaching Is in Demand — And the Moment Is Now

The coaching profession isn’t just growing; it’s breaking records. 

The 2025 ICF Global Coaching Study, commissioned by ICF and conducted by PricewaterhouseCoopers, shows global coaching revenue has reached $5.34 billion USD, the highest ever recorded and up 17% since the last study.

Demand is strong: 90% of coaches have active clients, and over 40% report increasing demand for their services. Nearly 60% expect revenue growth ahead. The opportunity is clear: Those ready to meet evolving client expectations are best positioned to lead and succeed.

As a member, you have access to resources, learning, and a global network that help you move faster than the competition — from adding new specialties and earning credentials to leveraging technology for greater client impact. You also enjoy free and discounted access to industry-leading research, including the Global Coaching Study, giving you the insights you need to make informed business decisions.

Now is the time to turn your passion into greater impact — for your clients, your business, and your future. Access the 2025 ICF Global Coaching Study or Executive Summary today and see the insights shaping the future of our profession.

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Beyond the Screen

Video calls are the norm for 87% of coaches. The next big differentiator? Immersive tech. Only 5% use virtual reality and 2% use augmented reality today, but adoption is set to soar in the next 1–3 years. Early adopters will stand out with richer client engagement and measurable results.

Explore the future of coaching with insights from today!