Mentor Coaches

person stacking blocks that spell Brand

Building an Effective and Memorable Brand as a Coach

Branding is a critical component in marketing your coaching business – it shapes your audience’s perceptions of who you are as a coach. An effective and memorable brand is one where your target audience perceives your coaching business exactly how you wish it to…

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International Coaching Federation Rebrands

Global organization adopts new creative visual to emphasize the future of professional coaching. Lexington, Kentucky, USA — The International Coaching Federation (ICF) announced a visual rebrand highlighting its focus on…

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Growing Through Self-Reflection: Jenny’s Coaching Story

After 15 years of rising through the ranks at an international law firm, Jenny Friedle took on the role of corporate technology PMO director—the first position filled at a new…

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person working at a transparent screen with a map of many connected people icons signifying connecting with professionals on social media

The Dos and Don’ts of Connecting with Professionals on LinkedIn

There are more than 30,000 ICF-credentialed coaches around the world. With the plethora of competing non-credentialed coaching businesses, it is essential for credentialed coaches to do all they can to differentiate themselves from others. Building and maintaining relationships with the media is a key step to leverage the credibility that comes with an ICF credential and showcases your…

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3 Trends that will Shape the Future of Coaching

As generational change and economic dynamics continue to influence our world, rewards and challenges will be equally present in the coach profession. To help you make sense of what is…

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female coach networking via video call with four other professionals and taking notes

Virtual Networking Tips and Tricks

What exactly is networking anyway? In the professional sense, it’s meeting new people with the intent to exchange information and develop a mutual and helpful relationship. It seems easier for…

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5 Steps to Identify Your Niche

How many times have you received the advice to “niche down” or “find your niche” or “identify your target audience.” Some even recommend getting so specific that you can craft…

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coach and interviewee recording a podcast in an office

5 Tips for Leveraging Your Personal Blog to Earn Media Coverage

Blogging is a great way to share your personal ideas, client testimonials, information or updates about the coaching profession and more. The value of your blog goes well beyond simply…

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ICF Professional Coaches Board Bylaws

ICF Professional Coaches bylaws outlines the governance, structure and regulations guiding the professional coaches within the International Coaching Federation

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How to Protect Your Coaching Practice from Burnout

You’ve probably heard the saying, “If you do what you love, you’ll never work a day in your life.” While that’s a nice sentiment, even coaches who love what they…

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